Don’t Just Fill Seats.
Build a Movement.
In a transparent talent market, your reputation is your primary currency. We transform your employer brand from a passive afterthought into a proactive, data-driven engine that attracts the world’s best talent.
43%
Lower Cost-Per-Hire
For Strong Brands
28%
Lower Turnover
Through Better Alignment
50%
More Qualified Applicants
Inbound Talent Flow
Your Brand is Not a Logo.
It’s a Psychological Contract.
75% of job seekers investigate your reputation before applying. If your internal reality doesn’t match your external promise, you are creating a “bait and switch” that leads to rapid turnover and brand damage.
We don’t invent “marketing fluff.” We use data to discover your authentic strengths and amplify them to the specific talent segments that matter most to your growth.
The Old Way: “Post and Pray”
Generic job descriptions, relying on expensive ads, and treating all candidates the same.
The Renowned Way: “Attract and Engage”
Segmented messaging, authentic storytelling, and proactive reputation management.
The 4 P’s of a Magnetic Brand
People
Culture & Leadership
Purpose
Mission & Impact
Place
Environment & Flex
Product
Innovation & Quality
Radical Segmentation
A generic “We are hiring” message is invisible. We use data intelligence to craft tailored narratives for the talent segments you actually need.
Gen Z Talent
They don’t just want a paycheck; they want a purpose. 70% prioritize environmental and social commitments.
Key Drivers:
Tech & Engineering
They ignore corporate fluff. They care about the tech stack, engineering autonomy, and avoiding bureaucracy.
Key Drivers:
Veterans & Spouses
A highly skilled, resilient pool often overlooked. They value mission-driven work, clear structure, and community.
Key Drivers:
Our Framework
We don’t guess. We follow a rigorous, data-backed process to define your Employee Value Proposition (EVP) and activate it across the candidate journey.
Start Your Brand AuditAudit & Discovery
We conduct anonymous employee surveys, analyze Glassdoor sentiment, and interview top performers to uncover the real reasons people stay (and leave).
EVP Definition
We distill the data into a clear, compelling Employee Value Proposition. This is your “Give and Get”—the unique promise you make to employees.
Activation & Storytelling
We rewrite job descriptions, optimize your career site, and train your interviewers to become brand ambassadors, ensuring the message lands.
Own Your Narrative.
The talent market is talking about you. Are you controlling the conversation? Let’s build an employer brand that turns candidates into advocates.